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Naqdi — Arabic FinTech Mobile App
Loyalty rewards fintech platform enabling businesses to create and manage loyalty programs while giving users a unified wallet for rewards value.
FinTech
The Challenge
Saudi consumers needed a locally designed fintech experience that respects Arabic language and cultural norms — not a localized translation of a Western app.
The Outcome
Naqdi introduced a unified rewards wallet that helps users convert scattered loyalty points from multiple partner programs into withdrawable cash value.
Key Highlights
- Business-facing loyalty program builder
- Unified consumer rewards wallet
- Converts fragmented rewards points into withdrawable value
- Partner-program interoperability model
Related Work
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